CU Denver Marketing instructor/researcher Dr. Francisco Conejo presented at the recent Digital Summit held in Denver. The session, based on a forthcoming article of his in the Journal of Digital and Social Media Marketing, addressed “How to Improve Social Media Brand Personas Using Archetypes”. Applying marketing and psychological theory to digital contexts, and providing numerous […]
CU Denver Business School researcher presents at Digital Summit
July 12, 2017 By Francisco Conejo
Filed Under: Faculty and Staff Tagged With: BSBA Marketing, Denver, Francisco Conejo, MS Marketing, Slider, Urban Research Institution
