Research shows that companies with diverse employees are more profitable and have higher customer numbers than their less-diverse counterparts, making CU Denver’s first annual Diversity, Equity, and Inclusion (DEI) Symposium both timely and essential. Several DEI practices can help create more inclusive companies within the business context. The Symposium’s keynote speaker, Captain Royce James, highlighted the framework for creating and sustaining diverse workforces.   Read more

Let’s face it, approaching your manager can be scary. Everyone has had a boss or manager they wish they could have given feedback to, but those who are higher up can feel untouchable. Bring in, “managing up”, a concept that embraces new corporate norms. The CU Denver Business School Alumni Association (BSAN) hosted Pattie Money, Owner & CEO of Pinnacle Leadership to present “The Art of Managing Up” to explain the concept and provide insight on how to successfully implement it.   Read more

When it comes to Hispanic and Latinx consumers, sales success isn’t found in numbers and graphs. “It’s about the heart. In the industry, we always look at the numbers; it may not help you connect at an emotional level. It’s about the core values of the culture,” says Sindy Chapa, Ph.D. Chapa is the current director of the Center for Hispanic Marketing Communication at Florida State University and a leading researcher in Hispanic consumer behavior.  Read more

On March 4, the Business Career Connections (BCC) center held the Spring 2020 Career Fair in the newly opened Jake Jabs Event Center. Students had the opportunity to network and connect with 27 employers, who accepted resumes and offered information about their organization’s jobs and internship opportunities. Sarah Montoya-Ortega, a MS Management major, said “I enjoy coming to the Career Fair because it’s great to get employers’ perspectives on their own companies in addition to pitching myself.”  Read more